Today’s information has no limit. Each day the world generates about 2,5 trillion bytes of data such that 90% of the data in the world were created in the last two years. Those data come from everywhere and takes the form of anything: form of messages, updates and images posted to social networks; readings from sensors, GPS signals from cell phones and much more.
There are different ways/models to deal with those data in order to transform input (data) into output (knowledge). And based on this knowledge we can take actions.
Artificial Intelligence
Big data can be used in artificial intelligence. A famous example is Alphago, which is an informatics program that plays the game « go » using an algorithm based on deep learning. This program developed by Google Deepmind has beaten Lee Sedol, one of the best players worldwide, in March 2016. Nevertheless, it is more correct to say that a player with a computer has beaten a player without computer than to say that a computer has beaten a player.
There are always and there will always be people behind the model. An informatics model can deduce, but it doesn’t mean that it will ever be able to induce where people can do both. Concepts, strategies are built through the induction where hypothesis are elaborated from observations. While consequences are build from premises through deduction. Therefore artificial intelligence would not be able to run a company on his own.
Business decisions
Over the last year, we have observed a change regarding the quality of service. Company used the available data to learn more about their clients and truly understand their needs. This lead to offer a better quality service which is beneficial for both companies and clients. For the future, we could expect a lot more of changes based on the amount of data that will be generated.
Could it be possible that companies would know so much about us that they would be able to satisfy our needs before we could actually think about it?
It seems that autonomous cars are likely to be part of tomorrow’s world. So, e.g., could I get out of my house at 8pm to go play tennis, like every Monday, and get an autonomous car that would be waiting for me in front of my house without having to reserve it? Could we go to the supermarket to pick up a food package that is waiting for us without having given the details ourselves? Moreover, could we even find it in front of our door in the morning?
How will the service of tomorrow look like with the influence of big data?
