Could you imagine social media creators learning all the languages in the world just to shoot content for a global audience? Well, with HeyGen AI not even translators or voice actors are necessary to attract audiences from all over the world while continuing to utilize and enhance your brand for promotional purposes. Today I would like to talk about HeyGen AI, which is great news for creators, marketers, business owners, and anyone interested in using AI for personal or professional purposes.
HeyGen AI is an innovative tool that merges AI and video content. From using in-built AI avatars to automatically translating and dubbing personalized videos into other languages while preserving voice timbre and adapting lip movement, HeyGen helps create high-quality content in minutes (Langer, 2023). This reduces time and costs and improves the product experience for international customers and subscribers. The scope of this AI is not limited to one area of application and soon we will see it implemented in almost all daily processes.
One of the potential and most promising applications of this platform is in the field of content creation. Since the first day after the release of this neural network, I started to hear from bloggers about the significant impact of the new AI tool on potential content creation opportunities. One such blogger is @linguamarina, who has been actively highlighting on her Instagram and YouTube the results of implementing this AI-powered platform in her social media. Since introducing this feature, Marina Mogilko, in addition to her main 8 million YouTube channel in English, has also launched 2 channels in Arabic and Spanish. She gained 258,000 and 286,000 subscribers respectively in just a couple of months. Not a minute of her time was spent on creating the new videos as all the content was taken from her main channel and translated by HeyGen AI into different languages. New subscribers have also started following her on other social networks, further scaling her income and popularity. Thus, without financial severe expenses for professional translation, a blogger pays a subscription to the HeyGen platform and translates up to 60 videos of her face per month into other languages.
Therefore, I was interested in trying this AI tool myself. In the demo version of the website, it is possible to translate one video for free. I translated a video with my face and visible movement of my lips from English to German language, and in two days I got the result, which amazed me. The fact that AI has altered lip movements is barely noticeable to the naked eye. Despite the small imperfections, the video looks realistic. I’m sure that in time this platform will be improved and there will be no trace of such flaws, but the results are already exciting. I don’t need a permanent video translation now, since I don’t create any content on my social networks, and I still hope that my language learning has not been in vain, but if I ever think about a blogger career, I will definitely use this AI tool!
Watch this video to see HeyGen’s capabilities: https://www.youtube.com/shorts/U4cIssgL3VE
References
Langer, B. (2023, September 27). Can you trust AI video translation? Our linguists put it to the test. Retrieved from VeraContent: https://veracontent.com/mix/ai-video-translation-tool/
Thank you for the post! I have never encountered such an innovative tool! I believe that the use of this kind of AI will provide content creators with more access to enrich their contents and attract a broader audience.
When I was watching the YouTube video mentioned in your blog, I was shocked because the woman looks just like a native speaker from the USA and Germany. While it’s clear that translating different languages is possible, I had no idea that technology has improved to adjust lip movements to match the translated speech. Although it takes a long time to produce the final result, it is still very useful to apply this tool in various fields.
As you mentioned in your blog, it is miraculous that Marina Mogilko gained 258,000 and 286,000 subscribers respectively in just a couple of months, and she spent not a minute of her time to create the new videos. All the content was taken from her main channel and translated by HeyGen AI into different languages.
Maybe one day, I will try to open my own channel. However, we also need to be mindful of our privacy because if it is so easy to change our facial movements and misrepresent our initial ideas.