Are We Moving Too Fast?

12

October

2016

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The goal of information technology is to provide value to the customer. For most people, the digitalization of companies has indeed brought many benefits. However, the rapid growth of digital- and information technology is not always in line with the speed of human development and its adaptability. Currently, we live in a world where more people have access to internet than to drinking water (Tolentino, 2016). And where Facebook and Google are creating a solar-powered internet drone to provide even more access to the Internet. (Eddy, 2016). Are we ready for an even more advanced era?

In 2015, a study was conducted on tablets acceptance across generations. It was concluded that “learning a new technology can be a daunting task for adults of any age, but this is especially true in older adults”. (Bowling Green, 2015) This is in line with research from the US Pew Internet research centre, who state that 77% of older people would need someone to help walk them through the process of setting up a new device. The response time for icons on an Apple screen is 0.7 seconds, but the over-65s have a response time of about one second (Wakerfield, 2015). But not only the elderly struggle with new technological inventions, digital illiteracy is present in all social classes and all age categories (Coenen, 2016).

Last week, the ING announced that in the near future they will focus more on their digital banking behavior and close a large part of their offices. Their banks will become “digital-first”, even though over 50 percent of the over-55s does not know how to work with internet banking and in the age group 35-54 this is 25 percent.

And these are just two, in our eyes, simple examples. Internet banking and tablets, along with other technological inventions, have come naturally to our generation. I bet most of our parents and grandparents still like to pay with cash instead of card. What about the further developments such as artificial intelligence? According to a recent study by Oxford Martin School and Citi, 57 percent of workers are currently at risk of automation (Citi GPS, 2016).

In my opinion: We are ready for many things, but that should not be assumed. Not only are there people who could possible need training and help, there are also a lot of privacy and security issues that need to be addressed. And also, we should not forget to stay social. Here on I would like to end with the quote: “If our digital screens are separating us from human interaction, you better believe AI will further tear that tenuous social fabric.” (Brady, 2016).

References:

Brady, R. 2016. Human obsolescence: Are we ready for an artificially intelligent future? Available at: https://techcrunch.com/2016/05/29/human-obsolescence-are-we-ready-for-an-artificially-intelligent-future/

Bowling Green, O. 2015. NEW TECHNOLOGY, TABLETS STILL A STRUGGLE FOR OLDER GENERATIONS. [online] Available at: http://www.newswise.com/articles/new-technology-tablets-still-a-struggle-for-older-generations

Bruggeman, F. 2016. Meer dan de helft van 55-plussers kan niet internetbankieren. [online] Available at: http://deredactie.be/cm/vrtnieuws/binnenland/1.2785911

Citi GPS, 2016. Technology at work v2.0. [online] Available at: http://www.oxfordmartin.ox.ac.uk/downloads/reports/Citi_GPS_Technology_Work_2.pdf

Eddy, N. 2016. Facebook’s Aquila Internet Drone Completes First Flight. [online] Available at: http://www.informationweek.com/iot/facebooks-aquila-internet-drone-completes-first-flight/d/d-id/1326356

Tolentino, M. 2016. Data rich: more people have access to the internet than water. [online] Available at: http://siliconangle.com/blog/2016/02/04/data-rich-more-people-have-access-to-the-internet-than-water/

Wakerfield, J. 2015. The generation that tech forgot. [online] Available at: http://www.bbc.com/news/technology-32511489

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The new Uber in the travel industry?

9

October

2016

4/5 (1)

The travel industry is highly discussed when it comes to its online behavior and available platforms. Most travel arrangement can be accomplished online. However, it can be hard to figure out which supplier to use, since the suppliers are fragmented and in excess. The competition among online providers is intense, and this only keeps growing. New suppliers keep entering the market, and there is one party in particular that caught my eye.

Could they be the Uber in the travel industry That is how they like to introduce themselves.

I am talking about TRVL, which was launched in closed Beta in September 2016 and will officially launch this month. It is a sharing-economy platform that enables everyone who is over eighteen to become a travel agent. The traditional travel agencies work as information brokers and receive a commission. TRVL makes it possible for anyone to share their travel experiences, recommendations and suggestions and receive a commission for it, instead of just the registered companies.

It makes sense. We ask for travel tips from our friends and family all the time. This platform enables to enlarge your network. Now you can also receive recommendations from the friends of your friends and their friends. The planners, so you and me, and TRVL receive the commission normally reserved for agents for their first-hand gained travel recommendations. The people taking advantage of the travel plans do not pay anything extra, they get the service for free.

Everything is accessible in one place, TRVL serves as a platform to connect two groups: the ones that love planning their trips and the ones that despise it.

Not only the idea is interesting, also when it comes to the technology, TRVL looks promising. The start-up’s previous digital publishing tool PRSS was taken over by Apple and is now the Apple News Format, integrated into iOS.

References:
N. van Bemmel, 2016. “Reistip: Zo wordt iedereen reisagent”. [online] Available at:

G. Brand, 2016. “TRVL gaat reiswereld opschudden”. [online] Available at:

H. J. Kamps, 2016. “You’re a travel agent! You’re a travel agent! Everyone’s a travel agent!”. [online] Available at:

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