In 2009, when my dad started his sales training company, it was all about in-person interaction, guiding clients through effective sales techniques, strategies, and the psychology behind selling. With more demand, keeping the training personal for everyone became challenging since he was operating on his own. That is when we explored AI as a way to scale his expertise without losing quality.
With tools like HeyGen, ElevenLabs, and ChatGPT, we transformed a short video of my dad into hours of digital training modules accessible anytime, anywhere. ChatGPT helped us generate scripts, ElevenLabs cloned his voice, and HeyGen produced a realistic digital version of him. This setup made the training feel personal, even when delivered fully virtually. With just one video and voice recording, we expanded his voice and video across different topics, from closing techniques to handling objections.
Generative AI enabled us to design an engaging, structured curriculum. Text-to-video tools combined his voice with visuals, slides, and animations, creating a cohesive learning experience. We even added FAQ sections to simulate live Q&A, making the content feel as close to a live session as possible.
The digital transformation to his training gave him three advantages. A way to scale his company, because he does not need physical attendance for every training anymore. Secondly, more flexibility for the clients, they could watch the training at their own pace. At last, it reduces a lot of overhead costs associated with in-person training.
Of course, there is room for AI to improve. We still have to go over the scripts to remove some mistakes and alter some parts to make it more varied. Also there is no hand movement in the video, which could look a bit stiff over time.
Through this process, I have seen how the right AI tools can create realistic, scalable, and effective learning experiences. There are still things to improve, but this journey has shown AI’s incredible potential. For anyone who is looking to scale expertise, I highly recommend exploring these tools yourself.