How good is Chat-GPT at writing movie screenplays?

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October

2023

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After in my last blog post I discussed the SAG-AFTRA strike and the agreement for the use of generative AI, I now wanted to know how good Chat-GPT actually is at writing movie scripts and how much big the potential impact of it could be.

Scriptwriting is often a meticulous process evolving developing relatable characters, engaging narrative, and constructing complex dialogues. A script is often the first step to a successful movie as it can be seen as a blueprint for directors, actors, and crew members (AI, 2023).

With the introduction and boom of generative AI this process becomes easier. But how much easier? And how good is Chat-GPT at writing scripts on its own? One notable example of a movie entirely written by AI is the short film “Sunflower” in 2016. An AI tool called Benjamin was fed numerous sci-phi screenplays to produce a new script. The result was a unique, if somewhat nonsensical, piece of cinema which sparked intense discussions about the potentials of AI in screenwriting (AI, 2023).

IDuring my research I stumbled on an article from Stuart Heritage in The Guardian (Heritage, 2023). In the article, Heritage explains his experiment to write movie scripts with Chat-GPT. His prompts were very broad like “write me the outline for a movie that will make billions of dollars theatrically” or “Write me an Oscar-winning movie”, but also a included a more concrete prompt: “write me an Avengers movie, featuring Kang as the antagonist and elements of the multiverse in the plot, that is actually good” (Heritage, 2023).

Inspired by this article, I myself tried to utilize Chat-GPT’s potential to write a movie script. Ironically the topic I chose was to write a black mirror episode script that shows the potential consequences of Chat-GPT itself. My prompt was:

„Can you write a black mirror like episode about Chat GPT that delves into the potential consequences of advanced gen-AI on human behavior, society, and culture.” Chat-GPT then generated an episode script called “The Echo Chamber”. As the script is too long to showcase in this post, I have include a link to it, so everyone can read it: https://chat.openai.com/share/ac6cb132-2566-49bd-b403-f1222382468f .

The summary and message of the episode is “The episode ends on an ominous note as they question the broader implications of a society dependent on AI that could manipulate and radicalize individuals, further highlighting the need for ethical AI development and regulation. “The Echo Chamber” serves as a thought-provoking reflection on the consequences of technology’s role in shaping human behavior, society, and culture.” This summary itself fits in well with the ones from existing black mirror episodes. 

Although the generated script is still quite simple and lacks depth, it gives a creative starting point from where writers can improve the script until it is worth to become an actual movie. So, coming back to the question raised earlier: Chat-GPT is already able to create solid movie scripts. Although the quality of it is not yet good enough to create a movie just with AI, the inclusion of AI in writing screenplays can improve efficiency immensely. However, ethical implications should not be neglected. To get a detailed insight into the ethical considerations of this topic, I encourage you to also read my latest blog post “The SAG-AFTRA Hollywood AI agreement: A breakthrough for AI regulations?”.

References

AI, C. (2023, 14. Juni). The future of Screenwriting: AI as the next great scriptwriter. Medium. https://medium.com/@CircuitAI/the-future-of-screenwriting-ai-as-the-next-great-scriptwriter-2a0b4c2eb54a#:~:text=The%20Potential%20of%20AI%20in%20Screenwriting,-How%20AI%20Could&text=AI%20has%20the%20potential%20to,creative%20aspects%20of%20their%20work.

Heritage, S. (2023, 24. März). Can an AI program really write a good movie? Here’s a test. the Guardian. https://www.theguardian.com/film/2023/mar/24/chapgpt-movie-script-ai

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The SAG-AFTRA Hollywood AI agreement: A breakthrough for AI regulations?

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2023

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Could Artificial Intelligence replace Hollywood screenwriters? This question arised during the 148-day negotiations between the Screen Actors Guild and American Federation of Television and Radio Artists (SAG-AFTRA) and Alliance of Motion Picture and Television Producers (AMPTP). While the primary focus was on securing better working conditions and higher wages, another significant aspect of the agreement was the role of Artificial Intelligence (AI) in the entertainment industry (Koblin & Barnes, 2023).

Writers and other workers throughout the entertainment industry raised concerns about how Artificial Intelligence (AI) could impact their wages, working conditions and job security. Under the new terms of the agreement, studios are prohibited from using AI to write or edit scripts that have already been written by a human writer (Anguiano & Beckett, 2023). The contract also prevents studios from treating AI-generated content as “source material” for adaptations, ensuring that screenwriters receive proper credit and compensation for their work (Anguiano & Beckett, 2023). Moreover, the agreement restricts the use of AI for scriptwriting and editing, ensuring that human writers remain at the heart of creative processes. On an individual level, writers still have the freedom to integrate generative AI in their creative process. However, companies cannot mandate the use of specific AI tools (Silberling, 2023).

I couldn’t help but draw parallels between this agreement and the ChatGPT policy we encounter during this Information Strategy class. Both establish clear guidelines for the responsible use of AI while balancing between harnessing the potential of AI and upholding ethical and academic standards.

With experts anticipating that AI-generated content may soon become the predominant presence on the internet, potentially accounting for as much as 90% of the current information landscape (Silberling, 2023), it is crucial that we engage in discussions and reach a consensus on regulations, ethics, and related matters now.

When looking at the SAG-AFTRA agreement, it is evident that the responsible use of AI extends beyond a single industry. It raises broader questions about AI’s role in society, including its ethical implications and need for clear guidelines to ensure its responsible application. Could this agreement be a steppingstone and set precedence for AI regulations in various sectors and industries? The discussion is ongoing, but one thing is clear: it marks a significant step in the evolving dialogue about the intersection of AI, ethics, and creativity.

References

Anguiano, D. & Beckett, L. (2023, 3. Oktober). How Hollywood writers triumphed over AI – and why it matters. The Guardian. https://www.theguardian.com/culture/2023/oct/01/hollywood-writers-strike-artificial-intelligence

Fried, I. & Rosenberg, S. (2023, 28. August). AI could choke on its own exhaust as it fills the web. Axios. https://www.axios.com/2023/08/28/ai-content-flood-model-collapse

Koblin, J. & Barnes, B. (2023, 27. September). 2023 Writers Guild of America Strike: What you need to know. The New York Times. https://www.nytimes.com/article/wga-writers-strike-hollywood.html

Silberling, A. (2023, 26. September). The writers’ strike is over; here’s how AI negotiations shook outTechcrunch. https://techcrunch.com/2023/09/26/writers-strike-over-ai/

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