The concept of sustainability encompasses more than just environmental concerns. As this involves meeting present needs without compromising future needs, this also associates with social and economic concerns. Given this, it is without a doubt that sustainability is the only way forward and the use of emerging technologies is necessary to achieve this.
A study conducted by Gartner emphasized that sustainability, particularly environmental and social factors, forms part of the top concerns of most organizational leaders in the world following profit or revenue. This, therefore, encourages organizations to implement sustainable technology that ultimately result in creating a positive impact. Given this trend, several companies have pledged to commit to the vision of net zero in the next years, including Amazon and Coca-Cola. Fund investing has also found their way to practice responsible investing.
But how exactly is technology going to help in achieving sustainability? The use of artificial intelligence and robotics allow companies to improve efficiency in its operations, further resulting in a decrease in carbon footprint. In addition, metaverse—a new form of technology that combines the physical and digital world—paves the way for companies to pursue growth while limiting its adverse impacts on the environment.
In addition to these types of technology, it is similarly important to cultivate an innovation culture. This should be at the core of its implementation process as it involves dealing with employees and ensuring that they are onboard with this vision. This can be done through the Kotter’s Transformation framework, with emphasis on creating an urgent need and forming a powerful guiding coalition.
How about you? What do you think are important considerations in sustainable technology and how should organizations implement this?
References:
https://www.accenture.com/fi-en/services/sustainability/sustainable-it-technology
