My Attempt at an AI-built Business Idea

8

October

2025

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As someone who always had a slight entrepreneurial spirit, constantly making up solutions for problems I would encounter in my daily life, one of the major issues I had was actually developing them. Now, this doesn’t mean I haven’t tried getting past the “just an idea” phase in my head, it’s just that it always seemed too hard and unachievable, and AI tools seemed like the solution. Although I had been skeptical of artificial intelligence tools in the past, I decided to run an experiment to see if I could build the structure of a business idea, more specifically an application, using AI alone.

First steps

Although I intend to repeat this experiment with a new set of tools I am now familiar with, such as Lovable, I remained conservative in the tools I used and stuck with the most obvious one: ChatGPT. For its first task, I described what I had envisioned for my idea, and asked for a summary of the business with potential upsides and downsides. To my surprise it did very well in the summary, depicting pretty much to perfection what the application entailed and what features I had envisioned for it. That said, regarding the upsides and the downsides of the business idea, it was vague and didn’t really go in-depth on why the app could fail, as it presented flaws that were not really specific to my application.

More complex tasks

Afterwards, I began asking for some more complex tasks: a guide on what steps I should take to fully develop my idea; a pitch; a market research; competitors analysis; step by step this Artificial Intelligence tool was building my business idea. The final verdict: good, but not great. Just like what I previously mentioned, a portion of its answers were just vague. Regarding research, ChatGPT was really good, having managed to do in seconds something that would take me days, but other than that it looked like all its advice on what the future should look like for my application, and what steps I should follow, were all a bit superficial. My final task for the AI tool, was regarding the design aspect. I asked for a logo, with a catchphrase, with specific colours I had previously chosen, and a certain theme I had associated with the brand. The result was actually really good, creating something that could be used in a professional context, turning out to be one of the high points of this experiment for me.

The takeaway

Of course, it wasn’t all bad. Even though throughout the experiment, the tool remained superficial in certain areas of the output it would give, it showed promising signs that in the future the scenario could be very different, and we could have businesses built exclusively with artificial intelligence, or at least that is my belief. For now, ChatGPT has immense purposes and utilities where it is already proficient, but developing a business idea and concept just isn’t up there quite yet, and it still requires a lot of human intervention.

It is up to me now to try new tools and combine their expertise with the researching capabilities of ChatGPT, to once again attempt to go even further and test whether or not artificial intelligence is capable of fully developing a core structure for a business idea to develop on. That said, what tools would you say I should try and pair up with ChatGPT, in order to get a better assessment if this experiment could have a better success rate or not? Have you had a different experience developing your own business concept strictly using AI?

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Non-Fungible Tokens: More than just collectibles

16

September

2025

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You might’ve heard about NFTs before. Countless celebrities online posting about their million dollar pixelated images, profile pictures changing into that of a cartoon style monkey, and always accompanied by a hefty price tag. Many looked down upon NFTs, considering it a mere consequence of the crypto bubble and nothing more than the digital embodiment of speculation (Bizouati-Kennedy, 2024).

What you might not know, is the enormous potential this technology has to reshape the world as we know it. Beyond the artistic aspect of the asset, NFTs are increasingly being given a proper use case in real world dynamics, and slowly replacing traditional mechanisms of identity and ownership as we know them.

Non-Fungible tokens can be defined and described many different ways, depending on who you ask, but the consensus is they are unique non-interchangeable cryptographic tokens containing data that reside in the Blockchain (Bellagarda & Abu-Mahfouz, 2022). With that out of the way, yes there have been multi-million dollar sales of NFTs who would put the average citizen questioning their actual value, with the NFTs collectible trading volume nearly reaching $600 million per month in mid 2021. (Anselmi & Petrella, 2023)

That said, a Non-Fungible Token’s core idea has huge potential for real world use cases, and finally after we look past the hype-driven digital art market the asset has undergone, we can see some companies and industries acknowledge the utility of the mechanism to reshape some of their fundamental procedures.

We can find examples of these regarding supply chains. A study in 2022 showed the pharmaceutical industry could tie their products to NFTs, tracking their journey from production to the shelves, helping reduce the counterfeiting of medicine (Chiacchio et al., 2022). In the wine sector, producers like Château Angélus attached Non-Fungible Tokens to their barrels, describing information related to the harvest and provenance directly in the Blockchain (Walls, 2021).

An innovative technology with potential to replace traditional systems of authenticity and access, NFTs are slowly being given a proper use case that will take full advantage of its capacity. That said, with so many technical and legal barriers, and the lack of incentive for adoption, whether they surpass being just singular experiments and become the new industry standard or remain just mere speculative assets, only time will tell.

References

Bizouati-Kennedy, Y. (2024, April 20). Are NFTs still viable investments in 2024? Nasdaq. https://www.nasdaq.com/articles/are-nfts-still-viable-investments-2024

Walls, M. (2021, July 27). Angélus and Cult Wines explore NFT trend. Decanter. https://www.decanter.com/wine-news/angelus-and-cult-wines-explore-nft-trend-462488/

Bellagarda, J., & Abu-Mahfouz, A. M. (2022). Connect2NFT: A web-based, blockchain enabled NFT application with the aim of reducing fraud and ensuring authenticated social, non-human verified digital identity. Mathematics, 10(21), 3934.

NFTNow. (2023, June 16). The 20 most expensive and famous NFT sales of all time. https://nftnow.com/features/most-expensive-nft-sales/

Chiacchio, F., D’Urso, D., Oliveri, L. M., Spitaleri, A., Spampinato, C., & Giordano, D. (2022). A non-fungible token solution for the track and trace of pharmaceutical supply chain. Applied Sciences, 12(8), 4019.

Anselmi, G., & Petrella, G. (2023). Non-fungible token artworks: More crypto than art? Finance Research Letters, 51, 103473.

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