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Guys, I found an interesting article talk about the best time period to post on Facebook. Thanks to the spread of various mobile devices and applications, the schedule people check the Facebook is totally different from that in the past, both the duration and frequency increase dramatically. According to some studies and statistics, the author, Danielle, has summarized the good and bad time for a Facebook post:

 

√ Early morning

χ During work (9am – 5pm)

√ Between work and dinner

χ After dinner (TV time)

√ Bedtime

χ Weekends

 

But the bottom line is that the best time to post on Facebook is when your audience will see it. So it will differ from person to person to use the best time. There is one general rule: Always know your audience. Which means in order to have the most attention you have to figure out who they are, what their schedule for Facebook and choose the time when they are online to make your post.

And there are two steps you can use to see whether past posting times re working effectively by using Facebook Insights. First you go to export the “Post level data” from Facebook Insights for your preferred time period. And then open the Post level data in Excel within the “Lifetime Post Stories by action” tab and delete all columns except D, H, I, J, and K. then you can see the result.  

full articles: http://socialmediatoday.com/index.php?q=danielle-cormier/1510911/when-best-time-post-facebook

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We live in a world connecting by social networking sites, we are dazzled by the large variety of Internet browser tabs or windows. Consequently, many innovative applications (for both desktop and mobile) are created to help us manage the multiple platforms and selected networks.

The following ten apps are considered the Top 10 Social Media Management Applications. They all have quiet different features, layouts or degree of user-friendliness, so you can choose depending on their own situation.

1. HootSuite

HootSuite is arguably the most popular social media management app with a slew of options, settings and dynamic features to backup its reputation. You can monitor and post to several popular networks iWith a built-in custom analytics system, HootSuite also enable us to monitor selected keywords and conveniently schedule posts.

2. TweetDeck

TweetDeck is another popular web app for social media management. Instead of having to be operating within the Internet browser, TweetDeck can be installed as a separate program on your hard drive as a desktop application. For those who want the flexibility, apps for the iPhone, Android and Chrome browser are also available. With TweetDeck, you can watch your updates stream in real-time when you connect with Twitter, Facebook, MySpace, LinkedIn, Foursquare, Google Buzz and more.

3. Seesmic

Like TweetDeck, Seesmic has app integration for practically every major platform out there, both mobile and web-based. Streams from your networks can be processed and viewed in an interface that resembles typical email platforms. While Seesmic allows social media management for major sites like Facebook, Twitter and LinkedIn, the application also offers more than 90 third party integration options including sites like Klout, Zendesk, Salesforce Chatter, Yammer and Stocktwits.

The next 7 are SocialOomph, CoTweet, Ping.fm, TwitterFeed, SpredFast, Buffer, SocialFlow respectively. (unfortunately, Xeeme, the one mentioned in the lecture is not includedL) you can check on http://webtrends.about.com/od/pr6/tp/The-Top-10-Social-Media-Management-Applications.htm for more details.I think it is smart and necessary for us especial those who have so many social network accounts to learn and master these tools, because its not only make our social life organized but also save us a lot of energy and time. 

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For this week’s assignment, the two examples I come up with are Renren and Weibo. The Renren Network is a Chinese social networking service platform has similar function with Facebook. It is very popular among college students. Sina Weibo is a China-based micro-blogging service platform. Its surprising transmission capacity makes it the most popular SNS in China.

 

As two leading social network sites, Renren Network and Sina Weibo run in different forms to help people connect.

 

First of all, the lifespan of their content is different. The valid period of a renren post is always longer than a Weibo post. statistically, most of the activities or engagement in Weibo happens within the first hour after its posting, which means the effective lifespan of a Weibo post is normally one hour. However, the interaction happens on Renren always last longer, even for days.

Secondly, they serve for different functions. Renren is more used to manage relationship, while Weibo is more used to track events. Renren allows people to keep in touch with families and friends; and Weibo helps people follow interesting topics and news. So basically, Renren focused more about people, and Weibo focused more about things.

Thirdly, timeliness, as an important attribute for online news, matters differently for Renren and Weibo. The content of a Weibo post always involves in instant news or real-time conversation, which is changing constantly. But Renren engages more in timeless statement or ongoing discussion.